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Help more visitors become customers.

No analytics setup. Start with your website—Aidy takes it from there.

No sign-up or payment required.

Feature 1 - Insight

Skip the data work. Know what to do next.

Aidy analyzes your website data, finds what needs attention, and recommends what to do next. No spreadsheets or manual analysis needed.

From traffic performance and conversion drops to unhappy visitors and missing answers—and more.

Insights · Northstar AcademySample data · 30-day preview

Insight inbox

Live insights

MediumConversion blocker

Mobile visitors drop off before checkout.

Only 4 in 10 mobile visits move from pricing to checkout, compared with 6 in 10 overall.

Evidence

Where the gap appears

From pricing to checkout

The gap first appears when visitors try to start checkout.

OverallMobile

Conversion from the previous step · journeys

0%25%50%75%100%50%60%50%50%40%30%

  1. View pricing

    Overall
    1000/2000 journeys

    Mobile
    500/1000 journeys

  2. Start checkout

    Overall
    600/1000 journeys

    Mobile
    200/500 journeys

  3. Purchase course

    Overall
    300/600 journeys

    Mobile
    60/200 journeys

Each rate shows progress from the previous step. Overall includes mobile; this comparison does not establish the cause.

What to check next

Open your pricing page on a phone. Check that the checkout button is easy to find and the next page opens correctly.

This example shows how the product works; the website and numbers are fictional.

Feature 2 - Visitor Assist

Help visitors move forward when they pause.

Aidy notices hesitation near a key CTA. What it offers changes as it learns what visitors commonly need.

Aidy notices a pause near the enrollment CTA. Before learning common objections, it asks an open question.

Example websiteConcept preview · Animated visitor flow
northstar academyCourse advice

CREATIVE WRITING

Write with confidence

A six-week course designed for beginners.

6 weeks · Beginner friendly · Weekly feedback
Enroll now

Concept preview on a fictional website. Automatic learning-based invitations are not a current product feature.

Feature 3 - Knowledge Coverage

Have the answers ready before visitors ask.

Aidy checks your website and internal docs for answers visitors need before converting—and flags what’s missing.

Knowledge CoverageIllustrative test run · Animated product preview
Northstar AcademyCourse advice · 3 visitor questions
Run coverage test

Ready to test 3 visitor questions

Run a test to see which answers are supported by your knowledge.

Course fit
Missed sessions
Enrollment transfer

Illustrative results from a fictional website. Missing knowledge is flagged, not added automatically.

Why choose Aidy

Built for businesses without a conversion optimization team.

You shouldn't have to become a conversion analyst to run your website.

Not for

A team already running conversion optimization.

If someone already owns the funnels, analytics, and weekly improvement decisions, Aidy isn't built as one more dashboard for that workflow.

Who it's for

The owner running a website without that team.

You have real visitors and a product to sell, but no one dedicated to conversion. Aidy helps set up the measurement, shows evidence-backed next steps, and assists visitors.

Ready to help more visitors become customers?

Start with your website. No analytics setup, sign-up, or payment required.

Sign up

FAQ

Questions before you get started

How much work is involved in getting started?

Once you’ve completed the submission on our landing page, just install the Aidy script on your website. Aidy starts working right away, so you don’t have to build your analytics setup from scratch.

Do I need to understand analytics to use Aidy?

No. Aidy handles the data analysis and interpretation for you. It explains what’s happening on your website and recommends what to do next, so you don’t have to make sense of the numbers on your own.

Will Aidy get in the way of my visitors?

Aidy makes decisions and takes action only within safe limits, based on the information and permissions available to it. You can also keep visitor assistance off and use just the dashboard and insights.